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Recap of the “Dona vida a la planeta” campaign 2019

  • ERP collaborates within the framework of RAEE Andalucía 04/12/2019

RAEE Andalucía, an organization operating under the Regional Ministry of Agriculture, Livestock, Fisheries and Sustainable Development of the Regional Government of Andalusia; the Andalusian Federation of Municipalities and Provinces (FAMP) and the Collective Extended Producer Responsibility Systems (SCRAPs) operating in the region, which include ERP España, have drafted a recap of the second edition of the “Dona Vida al Planeta” (Donate Life to the Planet) campaign.

During the month of October and November, the campaign’s representatives toured Andalusia to raise awareness of the advantages of recycling waste electrical and electronic equipment (WEEE). The campaign appeared on radio, in the press, on television and social media, holding different street marketing activities in shopping centres, visiting small and medium-sized enterprises, public universities and municipalities all over the region, highlighting the excellent levels institutional support received.